관광 지식베이스와 스마트 관광 서비스 (Knowledge base and Smart Tourism)

Please download to get full document.

View again

All materials on our website are shared by users. If you have any questions about copyright issues, please report us to resolve them. We are always happy to assist you.
 4
 
  2019년 2월 22일 한국관광공사 서울센터에서 있었던 "스마트관광&빅데이터,AI세미나 : 관광산업과 인공지능의 역할" 세미나에서 발표했던 스마트 관광과 지식베이스 발표자료 입니다.
Share
Transcript
  • 1. Photo by rawpixel on Unsplash 관광 지식베이스와 스마트 관광 서비스 이명진 Ph.D. 주식회사 리스트 CTO
  • 2. Pebble Beach and 17-Mile Drive have a storied tradition as a bucket-list destination. But as they aim to attract a new generation of younger and more tech savvy travelers, this has increased expectations for how to create a more engaging and personalized journey. https://www.pebblebeach.com/content/uploads/Pebble_Beach_Arrowhead_13557_copy-ES.jpg
  • 3. to the application of information and communication technology for developing innovative tools in tourism Smart Tourism Internet of Tings Mobile Communication Cloud Computing Artificial Intelligence • the network of devices such as vehicles, and home appliances • realize increased operational efficiency and more personalized guest experience • on sharing of resources to achieve coherence and economies of scale • cost-effective innovation quickly • the primary interaction channel • In 2019 the number of mobile phone users is forecast to reach 4.68 billion. • intelligence demonstrated by machines • automated, personalized and intelligent travel services http://www.wi2wi.com/images/bodyscreen1.png https://iwsinc.com/wp-content/uploads/2018/05/pillphone-smartphone.png http://3.bp.blogspot.com/-ICnZfeA1hJ8/VX5k0xF3vXI/AAAAAAAAN38/QgbPAoQJHbY/s1600/Cloud-computing-concept_nobg.png https://www.kreyonsystems.com/images/AIbusinessfinal.png
  • 4. Artificial Intelligence • the study of "intelligent agents": any device that perceives its environment and takes actions that maximize its chance of successfully achieving its goals • a system’s ability to correctly interpret external data, to learn from such data, and to use those learnings to achieve specific goals and tasks through flexible adaptation https://clipground.com/images/5-pieces-clipart-10.jpg Symbolic Approach Sub-Symbolic Approach describing and manipulating our knowledge of the world as explicit symbols calculations according to some principles that have demonstrated to be able to solve problems AI Approaches
  • 5. https://sift.com/image/sift-edu/prevent-fraud/fraud-solutions/machine-learning-2x.png https://cdn-images-1.medium.com/max/1200/1*U0-H9Af2FT-DK0nnHhaoJQ.png Sub-Symbolic AI • to approach intelligence without specific representations of knowledge • the idea that systems can learn from data, identify patterns and make decisions with minimal human intervention
  • 6. https://www.researchgate.net/publication/221152559_A_Path-based_Relational_RDF_Database https://twitter.com/kidehen/status/884052454295445505 Symbolic AI • to represent knowledge about world explicitly using some formal knowledge representation language • to derive new knowledge using reasoning system
  • 7. a technology used to store complex structured and unstructured information used by a computer system Knowledge-base https://wiki.dbpedia.org/sites/default/files/DBpediaLogoFull.png https://encrypted-tbn0.gstatic.com/images?q=tbn:ANd9GcShCVNMoom6iYblXzxX-NKEx7uHVRygV_YpYAxbAEeEfQXsH8RX https://tech.africa/wp-content/uploads/Google-Knowledge-Graph.jpg • a collection of interlinked descriptions of entities – real- world objects, events, situations or abstract concepts • authoritative sites, such as Wikipedia, CIA World Factbook and Freebase, used by Google to gather data about people, events, animals, events, history and other topics. • 70 billion facts in October 2016 • a project aiming to extract structured content from the information created in the Wikipedia project • available on the World Wide Web • 4.58 million things including 1,445,000 persons, 735,000 places, 411,000 creative works, 241,000 organizations, 251,000 species and 6,000 diseases in the English version of the DBpedia
  • 8. https://lod-cloud.net/ 국립중앙도서관 국가서지LOD 한국시설안전공단 시설물안전정보LOD 국립수목원 생물정보LOD 서울특별시 서울열린데이터광장LOD 한국관광공사 LOD KDATA
  • 9. voice pickup speech recognition conversational AI question answering answering generationnatural language generation speech synthesisvoice output https://encrypted-tbn0.gstatic.com/images?q=tbn:ANd9GcR1ayWgWdf-hL6H96Jbv_v6bB5Bo03O1r_nrG7MLZr7NTh6UQCpiQ http://www.insideronline.org/wp-content/uploads/2016/06/free-speech-icon.gif http://www.iconarchive.com/download/i86459/graphicloads/long-shadow-documents/document-filetype-text.ico https://www.parson-europe.com/images/einzelbilder/PAG_Icons_Wissensmanagement.png https://encrypted-tbn0.gstatic.com/images?q=tbn:ANd9GcTMBZDOrULLUcb9UsC12DqFfgL388ACHlykOA2bT03nXqcs2SdAJQ
  • 10. http://kips.or.kr/society/kips/homepage/bbs/557/1235 * **
  • 11. http://kips.or.kr/society/kips/homepage/bbs/557/1235 * **
  • 12. https://s3-torquehhvm-wpengine.netdna-ssl.com/uploads/2017/09/wp-knowledgebase-plugin.png http://www.goeasybd.com/wp-content/uploads/2018/08/TOURISM.jpg Knowledge-base + Tourism
  • 13. https://vignette.wikia.nocookie.net/smurfs/images/7/71/Tourist_Smurf_SV.png/revision/latest?cb=20161016234608 https://www.kisspng.com/png-darwin-cartoon-illustration-australian-travel-cart-163601/preview.html http://www.xmitter.com/img/icons/online_booking_engine.png https://assets.moneymax.ph/blog/ph_PH/wp-content/uploads/2018/08/credit-card-2761073_640.png https://cdn.pixabay.com/photo/2017/10/25/18/10/peer-review-icon-2888794_960_720.png https://ecommerceguide.com/wp-content/uploads/2015/11/synching-social-media.png
  • 14. Hotel companies seeking to optimize revenue management in today’s competitive environment should consider the following: Data integration across enterprise systems, breaking down data silos and opening up RMS(Revenue Management Strategies) to access and process more complex data feeds in a more flexible fashion. Starwood combines data about weather, economic factors and local events to extract insights that help them decide when to launch promotions or how to price offerings. https://upload.wikimedia.org/wikipedia/commons/thumb/5/55/Ernst_%26_Young_logo.svg/220px-Ernst_%26_Young_logo.svg.png https://en.wikipedia.org/wiki/Starwood#/media/File:Starwood_Hotels_and_Resorts_logo.svg
  • 15. • Knowledge-base makes to create semantically-rich links between data from various heterogeneous sources so that both the tourism industry and travelers benefit from the business insights of big data analytics. • Knowledge-base makes data integration smoother for an enhanced management of both internal and external data. https://cdn.wordlift.io/blog/en/wp-content/uploads/sites/3/2016/10/linked-data-knowledge.png
  • 16. 숙박업소 지식베이스 https://www.yanolja.com/hotel/3012015?checkinDate=2019-02-13&checkoutDate=2019-02-13&list=3rdHotel&position=1 * *
  • 17. 2명 숙박할 수 있는 가까운 호텔 좀 알려줘! 2명 숙박할 수 있는 가까운 호텔 좀 알려줘! SELECT ?호텔 WHERE { ?호텔 is-a 호텔 . ?호텔 보유객실 ?객실 . ?객실 기준인원 2명 . ?호텔 nearby (37.493168 127.030014 1 km) } 2명, (127.030014, 37.493168), 호텔 https://m.post.naver.com/viewer/postView.nhn?volumeNo=10127559&memberNo=34646617 https://www.flaticon.com/free-icon/wedding-couple_146447 http://www.ku.ac.ke/ict/images/resources_imgs/knowlwdgebase.png 글*드 강남 코엑스 센터
  • 18. References • IBM and Pebble Beach Company, https://www.ibm.com/sports/pebble-beach • Pebble Beach, https://www.ibm.com/case-studies/e970253f25300f84 • How Artificial Intelligence will impact the Future of Tourism, https://www.youtube.com/watch?v=Osym1I8hIjg • Pebble Beach with Watson, https://www.youtube.com/watch?v=MvNZs_vts8M • Smart tourism, https://en.wikipedia.org/wiki/Smart_tourism • 4 Emerging Trends of Artificial Intelligence in Travel, https://www.newgenapps.com/blog/artificial-intelligence-in-travel-emerging-trends • Number of mobile phone users worldwide from 2015 to 2020 (in billions), https://www.statista.com/statistics/274774/forecast-of-mobile-phone-users-worldwide/ • 8 Ways in Which IoT is Shaping the Future of Travel Industry, https://www.digitaldoughnut.com/articles/2018/january/ways-in-which-iot-is-shaping-the-future-of-travel • Can you hear me now? Far-field voice, https://towardsdatascience.com/can-you-hear-me-now-far-field-voice-475298ae1fd3 • Artificial intelligence, https://en.wikipedia.org/wiki/Artificial_intelligence#Statistical_learning • Artificial Intelligence, https://slideplayer.com/slide/7428478/ • Understanding the difference between Symbolic AI & Non Symbolic AI, https://www.analyticsindiamag.com/understanding-difference-symbolic-ai-non-symbolic-ai/ • A Path-based Relational RDF Database, https://www.researchgate.net/publication/221152559_A_Path-based_Relational_RDF_Database • Knowledge-based systems, https://en.wikipedia.org/wiki/Knowledge-based_systems • Evolution of machine learning, https://www.sas.com/en_us/insights/analytics/machine-learning.html • 인공지능 서비스 누구(NUGU) 기술 소개, http://kips.or.kr/society/kips/homepage/bbs/557/1235 • Knowledge base, https://en.wikipedia.org/wiki/Knowledge_base • What is a Knowledge Graph?, https://www.ontotext.com/knowledgehub/fundamentals/what-is-a-knowledge-graph/ • The Beginner’s Guide to Google’s Knowledge Graph, https://neilpatel.com/blog/the-beginners-guide-to-the-googles-knowledge-graph/ • DBpedia, https://en.wikipedia.org/wiki/DBpedia • Learn about DBpedia - Facts & Figures, https://wiki.dbpedia.org/about/facts-figures • Linked Data Paths To A Smart Tourism Journey, https://www.ontotext.com/linked-data-paths-smart-tourism-journey/
  • 19. Myungjin Lee LiST, Linked Data and Semantic Web Technology Ph.D. / CTO e-Mail : mjlee@LiSTInc.kr Twitter : http://twitter.com/MyungjinLee Facebook : http://www.facebook.com/mjinlee SlideShare : http://www.slideshare.net/onlyjiny/
  • Related Search
    We Need Your Support
    Thank you for visiting our website and your interest in our free products and services. We are nonprofit website to share and download documents. To the running of this website, we need your help to support us.

    Thanks to everyone for your continued support.

    No, Thanks
    SAVE OUR EARTH

    We need your sign to support Project to invent "SMART AND CONTROLLABLE REFLECTIVE BALLOONS" to cover the Sun and Save Our Earth.

    More details...

    Sign Now!

    We are very appreciated for your Prompt Action!

    x